Face Stocks & Liners

Label Face Stocks

The face stock is the part of the label that the design is being printed on. A face stock can be compromised of a number of different materials, but they all fall under two main categories, paper and film. Choosing the right material to use is very important to ensuring the success of a particular print job.


The most common type of face stock used, it is made from natural wood or pulp.


Film is made from plastic or synthetic material. It is best used with beverages or other surfaces that may have moisture involved due to its natural moisture resistance.

Film can be broken down further to include plastic, vinyl, polyester, and polyimide which all have different levels of chemical resistance, temperature resistance, U.V. resistance, conformability, and cost.

Other face stock applications include but are not limited to:


Foil is made from aluminum or other alloys.


Tape is made from paper or film and it will have added adhesive. It also doesn’t have a liner usually.


Tag is a type of face stock made out of paper that is used in retail and is usually 70mm thick.

Static Cling

This is a vinyl face stock used for smooth surfaces.


Made with paper or film face stock with a flexible magnet on the layer underneath.


These are metalized films meant to catch people’s eye from their gleam.

FDA Labels

These are face stocks that are made to come in contact with food and meet FDA regulations

Label Liners

The label liner is an important part of a pressure sensitive label. Also known as backing paper, the label liner is literally what carries the label to its product applicator. For different types of products, you need different types of liners in order to apply the label to the product properly.


This stands for semi-calendered Kraft material. This is a low-cost liner for paper materials that is for die cutting and stripping.


This stands for poly-coated Kraft liner. This liner is more expensive than SCK as it has a layer of poly that improves die cutting and strengthens the liner to reduce web breaks.


This stands for lay flat liners. Lay flat liners don’t curl up as much as these other liners do which gives them more stability.


This is polyester film liner. This type of liner is good for high speed die-cutting and stripping.


This is bleached glassine liner that is good for medium/low speed dispensing.


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